| American Demographics | Rating: 6 / 10 |
| Online magazine which includes links and data for cross-industry information. |
| http://www.demographics.com/ |
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| Brand-Solutions - Market Segmentation Studies | Rating: 8 / 10 |
| Summary description provided by Brand-Solutions, Inc. |
| http://www.brand.com/segment.htm |
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| BUBL Journals: Journal of Segmentation in Marketing | Rating: 1 / 10 |
| Searchable archives with links to the publisher & other research sources, provided by BUBL, a UK provider of electronic newsletters, journals, abstracts, and tables of contents. |
| http://bubl.ac.uk/archive/journals/jsim/ |
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| Business Geographics | Rating: 1 / 10 |
| Geographic information company with data, software and services for mapping, targeting and planning. |
| http://www.geoweb.co.uk/ |
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| Business Resource Software, Inc. - Market Segmentation | Rating: 2 / 10 |
| Document outlining the market segmentation process, part of Business Planning Resource, a resource site published by Business Resource Software, an Austin, Texas company. |
| http://www.businessplans.org/Segment.htm... |
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| Country list of companies Offering Market Segmentation | Rating: 9 / 10 |
| This is a copy of the printed version of the ESOMAR Directory of Research Organisations 2000. These are the companies Offering Market Segmentation, Typology. |
| http://www.esomar.org/ |
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| DSS Research - Detailed Methodology for Market Segmentation | Rating: 8 / 10 |
| Page describing basic approach & analytical tools to be used for market segmentation, provided by DSS Research, an Arlington, Texas market research company. |
| http://www.dssresearch.com/library/Segme... |
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| Finding Customers: Market Segmentation | Rating: 1 / 10 |
| Community development course provided by the Ohio State University located in Columbus. |
| http://ohioline.ag.ohio-state.edu/cd-fac... |
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| Implications Of Market Segmentation On Marketing | Rating: 3 / 10 |
| Article by Mike Budden, Auburn University of Montgomery; published by South-Western College Publishing. |
| http://www.swcollege.com/marketing/gitm/... |
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| Mangen Research Associates Inc. | Rating: 10 / 10 |
| Minneapolis, Minnesota custom market research company providing conjoint analysis, database analysis, sales & price studies, customer satisfaction research & market segmentation services. |
| http://www.mrainc.com/ |
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| Market Segmentation - Class Notes | Rating: 2 / 10 |
| Alex Brown's "Introduction to Marketing", Chapter 9, April 1996, University of Delaware. |
| http://www.udel.edu/alex/chapt9.html |
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| Market Segmentation and Targeting | Rating: 9 / 10 |
| List of general articles on segmentation, targeting and reaching specific marketing segments. |
| http://www.harcourtcollege.com/marketing... |
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| Marketap Solutions | Rating: 1 / 10 |
| Consultants providing customer acquisition and retention services. |
| http://www.marketap.com/ |
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| Marketing 101 - Positioning: strategies, segmentation, niches, and more | Rating: 8 / 10 |
| Michel Determan's personal site with educational pages on marketing theory. |
| http://determan.net/Michele/mposition.ht... |
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| Pacific Micromarketing | Rating: 6 / 10 |
| Marketing research company specializing in Australian customer data, market information and targeting programs; a subsidiary of PMP Communications Ltd. |
| http://www.pacmicro.com.au/ |
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| Promoting Public Causes, Inc. | Rating: 8 / 10 |
| Washington, DC marketing and communications consulting firm dedicated to advancing the philantropic efforts of corporations, nonprofit organizations and government agencies. |
| http://www.publiccauses.com/ |
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| R. Belinoff & Partners | Rating: 10 / 10 |
| Social marketing consultancy working with health departments and others. Specializes in outreach programs addressing children, teens and parents, and working with community-based organizations to create programs for social change. |
| http://www.mkt4change.com/resources.htm#... |
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| Salmat | Rating: 5 / 10 |
| International micromarketing firm delivering teleservices, fulfillment, laser printing, mailing services and marketing tools. |
| http://www.salmat.com.au/ |
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| Strategic Management And Research Techniques (SMART) | Rating: 6 / 10 |
| Walnut Creek, California custom marketing research & consulting organization specializing in designing, gathering, synthesizing & disseminating quantitative survey research including market segmentation, penetration forecasting & brand positioning. |
| http://www.s-m-a-r-t.com/ |
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| TERMAN CONSULTING: Hispanic Segment Market Development | Rating: 4 / 10 |
| Specializes in helping technology companies and other service providers gain market share in the U.S. Hispanic, Mexican and Latin American markets. |
| http://www.termanconsulting.com? |
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| Tetrad Computer Applications, Inc. - Microvision Market Segments | Rating: 1 / 10 |
| NDS Data for PCensus: micro-geographic targeting system that uses consumer, as well as census data to accurately classify the households in every block group in the United States; a product of Tetrad Computer Applications, a company developing demographic analysis software. |
| http://www.tetrad.com/pricing/usa/mvs95.... |
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| The Fifield Organisation (UK) | Rating: 3 / 10 |
| Winchester-based customer behavior & marketing strategy consultancy specializing in management development, market segmentation & positioning. |
| http://www.fifield.co.uk/index.htm |
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| The Market Segment Group (MSG) - Research & Consulting | Rating: 4 / 10 |
| Integrated information services company providing multicultural research, strategic consulting, call center operations, human resources, training, cultural immersion, qualitative research & client service; a WPP Group plc member company headquartered in Miami, Florida. |
| http://www.marketsegment.com/ |
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| Xentel | Rating: 9 / 10 |
| Producer and marketer of family-oriented, cause-related events. Ontario, Canada. |
| http://www.xentel.com/ |
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